An important part of our ethos has always been challenging the idea that prints and fashion need to be reinvented every season.
The current cycle of oversupply, constant sales and fast fashion doesn’t benefit anyone and is changing our relationship with our clothes for the worst.
"Our inspiration doesn’t come from trends, but from genuine moments and feelings that inspire my creative process at different times in my life. My goal is always to share a story with you that is true to me."
VH WORLD: SHANTEL
We sat down with Shantel and her gorgeous chocolate labradoodle Barkley, over Zoom and had an hour long discussion about her podcast Hey Aunty!, virtuosity cycles, work/life balance and the power of black women. Get comfy, it’s a long one, but well worth delving into, because there’s so much to learn from such a creative and intelligent woman.